My communication roots
I first discovered how much storytelling was a part of my DNA when I returned to California from teaching in China; aside from my family, even my parents' colleagues had been reading my letters home, those quick journalings about travel, adventure, and a (now-legendary) duck on a bus.
I've been crafting tales ever since, culminating with helping professionals tell their company narrative with clarity and mass appeal. I firmly believe good narrative content is the best way to be heard above the noise, which is why I’m excited you're here, wondering if I might be a fit for you.
Q & A
Project I'd love to work on:
Creating a communication package for an environmentally ground-breaking business
My narrative mantra is:
Work with integrity: deliver a flawless, honest product.
Communication campaign I salivate over:
United Airlines' SAF content featuring Oscar the Grouch
What's lost in communication?
The audience: always remember to simplify their lives and reach them with the right language
Office pet:
Galaxy, a "petite Parisienne" tabby cat
Translation bugaboos are:
99% not funny
If you'd told me 15 years ago:
I would turn a year of flight lessons into a communications career!
Most honest comment about my work:
"So, it's just like propaganda, right?" - Sixth-grader at a school job fair
Project I'm most proud of:
My short article on an Oregon medical operation that told the story in exactly the right way.
My blog
I'll give you a behind-the-scenes look at creating standout content and share my winning tips for capturing your audience's attention.
